View MSI’s latest product video, developed for Chamberlain to showcase their newest addition to their brand of DIY home access solution. Far from a typical product introduction, MSI helped launch the new Chamberlain Wireless Motion Alert (CWA2000) system by developing this 5-minute mock documentary. It humorously demonstrates how the CWA2000 (has enabled one couple, the Harrisons, to take control of their property as it relates to the everyday battles of pesky neighbors, rambunctious teenagers, and neighborhood pranks. Shot to resemble an amateur home movie, the video follows the Harrisons as they take a stand to protect their home and sanity by installing the CWA2000 at key locations around their property.
In addition to visually showing where the CWA2000 can be installed, the video also conveys ease of installation, affordability, reliability and functionality of the CWA2000 sensors. Check it out:
http://www.youtube.com/user/ChamberlainDIY#p/a/u/0/8Q7sRyXuNuM
Tags: Chamberlain, CWA2000, DIY, online media, Thea Rooks, video, YouTube
Great job on the video, I think the mock documentary style is hilarious, yet you still understand how the product works – but in a more creative, interactive way. Thanks for sharing!